If I want my magazine to become well known and have a chance of making it into the big market then I must find someone who will publish my magazine for me well and exclusively. These need to not only be successful in the magazine industry but also in the genre I am looking at. However I would not want the publishes of NME doing my magazine as NME are my main rivals and the publishes may try and make are magazines different so we are not competitors. However I have a clear plan where my magazine will go, and this is similar but not the same as NME.
I have decided on a few magazines which are succesful and who have a similar style of music to me however are not really competitors. I looked at Bauer Consumer Media who publish Kerrang and Q, Jann Wenner who publishes Rolling stones and BBC Magazines who publish Top of the Pops magazine, however top of the pops is quite dissimilar to my magazine as it focuses on a different age group and different types of music also the BBC will only have magazines that are related to there shows and my magazine isn't this therefore rules my magazine out. Conde Nast Publications are the institute behind GQ and i did seriously think about contacting them therefore my music magazine could start off being sold alongside GQ in order to make it well known quicker. However after looking at Conde Nast Publications i found out that although they do look after many massive magazines such as Vogue and GQ they have never owned a music magazine therefore making it a bigger risk going with them as my producers as they have no past experience of working in the music magazine industry.
No comments:
Post a Comment